Zlatan Ibrahimovic has Launched Sportswear Brand A-Z

Zlatan Ibrahimovic at launch of A-Z

PARIS, FRANCE – JUNE 07: Zlatan Ibrahimovic attends the A-Z clothing line launch on June 7, 2016 in Paris, France. (Photo by Anthony Ghnassia/Getty Images)

Today, Zlatan has launched his new sportswear brand A-Z with a big event and press conference in Paris. The launch was live streamed and millions of fans tuned in on Facebook.

The launch was attended by 300+ guests, including press from all over the globe. A big part of the guest list was comprised of Zlatan’s french fans – who were seated on the front row next to Zlatan’s A-Z business partner, Petter Varner, and his family.

Zlatan Ibrahimovic attends the A-Z clothing

PARIS, FRANCE – JUNE 07: Zlatan Ibrahimovic attends the A-Z clothing line launch on June 7, 2016 in Paris, France. (Photo by Francois Berthier/Getty Images)

The first ever A-Z collection was unveiled with an explosive choreographed show. Zlatan said thank you to attending guests and to the fans tuning in to the Facebook live stream. He then introduced the A-Z Inner Voice film – a film he stated being very proud of. He then introduced the brand with a Q&A in traditional Zlatan fashion:

”We will take over. Trust me. We won’t give up until we take over.” – Zlatan Ibrahimovic

The full collection is now launched and available for purchase at a-z.com.

Zlatan Ibrahimovic in dance routine for new clothes launch

PARIS, FRANCE – JUNE 07: Dancers Perform during A-Z Clothing Line event launch on June 7, 2016 in Paris, France. (Photo by Marc Piasecki/Getty Images for A-Z)

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